Loyalty and Campaign Management System
Innovative solution focused on providing merchants and Customers with end-to-end programs that:
- Build strong, valuable relationships
- Retain and increase spending and frequency of existing customers
- Create effective and customer-relevant marketing campaigns
- Influence desired customer behavior
- Customer Registration Management – offline, online, self-services & Assisted
- Customer Profile Management
- Extensive and intuitive tool for Customer Grouping management based on RFM, Demographics, etc.
- Customer Tier/bucket management
- Campaign management; support Email , SMS , Social Media campaigns
- Completely dynamic and configurable rules for campaigns
- Powerful tool for Campaign Effectiveness Assessment.
- A/B Analysis for Campaigns
- Integrated Loyalty and Coupon, Offer Management System
- Powerful Administration - Group and Role based system access
- Powerful l in-build analytics tool; also support integration with 3rd party analytics suites.
- Social Media integrations
- API based as well as Offline integrations for 3rdparties redemption & Loyalty Earning platforms
- Various Configurations available like Customer Fields, User Configurable Password Policy
- Multi Language including L2R and R2L languages
- Multi Time Zone
- 4Eye Verification/ maker-checker concept